Interactive Design - Project 1
17/10/2024 - / Week 4 - Week 6
Tay Yue Chern / 0373215
Interactive Design / Bachelor of Design (Honours) in Creative Media / Taylor's University
Project 1 - Website Redesign Proposal
TABLE OF CONTENTS
1. LECTURES
2. INSTRUCTIONS
3. PROCESS WORK
1. LECTURES
Week 2 - Week 6 lectures and practical documented in Interactive Design - Exercises 1 & 2
Week 7 lecture documented in Interactive Design - Exercise 3
Week 9 - Week 11 lectures documented in Interactive Design - Project 2
2. INSTRUCTIONS
3. PROCESS WORK
Project 1 - Website Redesign Proposal
Objective
The objective of this assignment is to develop a comprehensive proposal for the redesign of an existing website. The proposal should demonstrate your ability to critically evaluate a website’s design and functionality, and to propose design solutions that enhance user experience, aesthetics, and performance.
Assignment Description
We were instructed to select an existing website which we feel has several design and UX issue, and prepare a detailed proposal for its redesign. The proposal should address the following key aspects:
1. Website Analysis
Current Design Evaluation: Provide a critique of the current design, focusing on layout, colour scheme, typography, imagery, and overall aesthetics.
User Experience (UX): Assess the site’s usability, navigation, accessibility, and responsiveness. Identify pain points or areas that could be improved.
Functionality: Evaluate the website’s performance, including load times, interactivity, and compatibility across different devices and browsers.
2. Redesign Goals
Objectives: Clearly define the goals of the redesign (e.g., improved usability, modernised look, enhanced brand alignment).
Target Audience: Describe the intended audience for the redesigned website and how the new design will better meet their needs.
3. Design Proposal
Visual Design Concepts: Present your ideas for the new visual design, including visual references, mood board and wireframes. Discuss the rationale behind your design choices.
4. UX Enhancements
Propose changes to improve user experience, such as simplified navigation, better content organisation, or enhanced interactivity.
Technical Considerations: Outline any technical updates or changes, such as optimising for mobile devices, or improving load times
I have chosen two websites that I wanted to analyse and redesign one of them.
Idea 2: https://www.lingscars.com
I decided to go with Idea 1 and came up with my proposal.
Fig 3.1 Website Redesign Proposal - slides
Fig 3.2 Website Redesign Proposal - PDF
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